{"id":570,"date":"2022-08-10T11:49:45","date_gmt":"2022-08-10T09:49:45","guid":{"rendered":"https:\/\/questionna.com\/2022\/08\/10\/tiktok-se-asocia-con-ticketmaster\/"},"modified":"2022-08-10T11:49:45","modified_gmt":"2022-08-10T09:49:45","slug":"tiktok-se-asocia-con-ticketmaster","status":"publish","type":"post","link":"https:\/\/questionna.com\/en\/blog\/tiktok-se-asocia-con-ticketmaster\/","title":{"rendered":"TikTok se asocia con Ticketmaster"},"content":{"rendered":"

TikTok se asocia con Ticketmaster para lanzar una funci\u00f3n dentro de su aplicaci\u00f3n. Esta funci\u00f3n permitir\u00e1 a los usuarios descubrir eventos a trav\u00e9s de la popular aplicaci\u00f3n de v\u00eddeos cortos. Con esta nueva asociaci\u00f3n, los usuarios de TikTok podr\u00e1n comprar entradas para eventos directamente a trav\u00e9s de TikTok. Los creadores pueden ahora buscar eventos relevantes de Ticketmaster y a\u00f1adir enlaces de destino a sus v\u00eddeos. Ticketmaster dice que la nueva caracter\u00edstica s\u00f3lo estar\u00e1 disponible para creadores seleccionados en el lanzamiento y se ampliar\u00e1 a m\u00e1s usuarios con el tiempo.<\/p>\n

Los creadores de contenido elegibles pueden ahora seleccionar la opci\u00f3n “A\u00f1adir enlace” despu\u00e9s de tocar y seleccionar la nueva opci\u00f3n de Ticketmaster antes de publicar un v\u00eddeo. Estos creadores pueden entonces buscar cualquier evento en Ticketmaster y luego seleccionar “A\u00f1adir al v\u00eddeo” para a\u00f1adir el enlace. Una vez que los creadores compartan su v\u00eddeo, se mostrar\u00e1 el enlace del evento en la parte inferior izquierda para que los espectadores puedan hacer clic y comprar las entradas a trav\u00e9s de un navegador de la aplicaci\u00f3n.<\/p>\n

Ticketmaster dice que quiere llegar a los fans en las plataformas que m\u00e1s utilizan, lo que incluye TikTok. La empresa tambi\u00e9n afirma que la asociaci\u00f3n permitir\u00e1 a los organizadores y creadores de eventos llegar a los compradores de entradas de una forma nueva. Muchos artistas y personalidades ya han firmado para empezar a utilizar la miniapp de venta de entradas, como Demi Lovato, OneRepublic, Usher, Backstreet Boys, WWE y otros, dice Ticketmaster.<\/p>\n

La asociaci\u00f3n de Ticketmaster con TikTok se produce cinco meses despu\u00e9s del lanzamiento de una nueva forma para que los usuarios descubran eventos de entretenimiento en vivo en Snapchat. Esta funci\u00f3n empareja a los usuarios con eventos que podr\u00edan estar interesarles en base a sus preferencias. Si algo le interesa al usuario, puede ver si sus amigos han coincidido con el mismo evento. Una vez que se ha decidido por un evento, se le redirige a la p\u00e1gina web de Ticketmaster para comprar las entradas.<\/p>\n

La asociaci\u00f3n de la empresa con TikTok forma parte de su misi\u00f3n de mejorar continuamente la forma en que los fans descubren eventos en las plataformas con las que m\u00e1s interact\u00faan. Las alianzas de Ticketmaster con TikTok y Snapchat demuestran que est\u00e1 buscando formas de llegar a los usuarios m\u00e1s j\u00f3venes y hacer que se interesen por los eventos que de otro modo no habr\u00edan conocido.<\/p>\n

C\u00f3mo usar Ticketmaster en Tiktok<\/h3>\n

Los creadores de contenido pueden insertar en sus v\u00eddeos links a los eventos de una manera simple. Estos son los pasos:<\/p>\n

    \n
  1. Abrir TikTok y comenzar una nueva publicaci\u00f3n.<\/li>\n
  2. Pulsar en “A\u00f1adir un enlace” antes de realizar la publicaci\u00f3n.<\/li>\n
  3. Seleccionar “Ticketmaster” para ser dirigido a la nueva funci\u00f3n.<\/li>\n
  4. Busca el evento que quieres a\u00f1adir cuando el enlace sea visitado y a\u00f1\u00e1delo.<\/li>\n
  5. El enlace aparecer\u00e1 en la parte inferior izquierda de la publicaci\u00f3n.<\/li>\n<\/ol>\n

    \u00bfPor qu\u00e9 TikTok se asocia con Ticketmaster?<\/h3>\n

    Esta no es la \u00fanica incursi\u00f3n reciente de TikTok en la industria musical. Un reciente informe<\/a> revel\u00f3 que la empresa matriz ByteDance present\u00f3 en mayo una solicitud de marca en la Oficina de Patentes y Marcas de Estados Unidos para “TikTok Music”, tras una solicitud similar en Australia el a\u00f1o pasado. Esto aliment\u00f3 las especulaciones de que TikTok se est\u00e1 preparando para lanzar su propia plataforma de streaming de m\u00fasica para competir con Spotify y Apple Music.<\/p>\n

    Por otro lado, Ticketmaster ya tiene experiencia en integrarse en apps de terceros y esta asociaci\u00f3n con TikTok no es exclusiva. Ticketmaster lanz\u00f3 una API para que los desarrolladores de aplicaciones pudieran ofrecer sus servicios en aplicaciones de terceros en 2016. YouTube fue uno de los primeros sitios de redes sociales en integrar las entradas en los v\u00eddeos musicales. Spotify ha sustituido recientemente su Concert Hub por un canal de eventos en directo que incluye eventos locales de socios, entre ellos Ticketmaster.<\/p>\n

    <\/h3>\n","protected":false},"excerpt":{"rendered":"

    TikTok se asocia con Ticketmaster para lanzar una funci\u00f3n dentro de su aplicaci\u00f3n. Esta funci\u00f3n permitir\u00e1 a los usuarios descubrir eventos a trav\u00e9s de la popular aplicaci\u00f3n de v\u00eddeos cortos. Con esta nueva asociaci\u00f3n, los usuarios de TikTok podr\u00e1n comprar entradas para eventos directamente a trav\u00e9s de TikTok. Los creadores pueden ahora buscar eventos relevantes […]<\/p>\n","protected":false},"author":6,"featured_media":571,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[9,58,10,11,12,99,44,13,15,16,49,221,45,31,46,50,51,32,33,222,223],"class_list":["post-570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-abogado","tag-abogado-del-entretenimiento","tag-abogados","tag-artista","tag-artistas","tag-cultura","tag-derecho","tag-derecho-del-entretenimiento","tag-entertainment-law","tag-entretenimiento","tag-espectaculo","tag-eventos","tag-festivales","tag-influencers","tag-musica","tag-musica-electronica","tag-musica-en-directo","tag-publicidad","tag-redes-sociales","tag-ticketmaster","tag-tiktok"],"yoast_head":"\nTikTok se asocia con Ticketmaster - Questionna<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/questionna.com\/blog\/tiktok-se-asocia-con-ticketmaster\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TikTok se asocia con Ticketmaster - Questionna\" \/>\n<meta property=\"og:description\" content=\"TikTok se asocia con Ticketmaster para lanzar una funci\u00f3n dentro de su aplicaci\u00f3n. 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